Onboarding
First Run Experiences
Users will onboard with their mobile device and PC for the first time.
The content was designed for both Android and iOS users.
Request: edit content to improve FRE flow
Apps: Figma, MS 365, MS Internal products
Team: UX Designer, Product Manager, Engineering, Legal, Localization, Accessibility, Privacy
Role: Content Designer
Users are required to download Link to Windows, the companion app to Phone Link.
Android and iOS users have similar experiences.
Strategy
Testing results
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Data from user testing indicated:
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FRE needs to increase user's brand confidence
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Users did not understand the features
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Details on testing can be found here
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Iterations of content
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Added features for iOS and Android users on the first screen
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Created content for different app entry points
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Drafted content for screen readers and narrators
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Android users have a different experience than iOS users
Finalizing UI content
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50% increase in user engagement for FRE
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50% increase in user engagement FRE returning users
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Finalized content informs users of available features, linked device to and they can begin accessing their phone from their PC
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The end-to-end flow includes a happy flow, accessibility flow, manual flow, and silent pairing
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Error states, edge cases, and multiple features
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View more on Phone Link here
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Swapping terms
Required terminology changes
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Phone Link users can connect Samsung tablets to their PC, this update required a name change
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Replaced 'phone' with 'mobile device' for the entire user flow
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Localization discovered 'device' cannot be translated with the same meaning for China users
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We must use 'mobile device' or 'Android devices' per stakeholder guidelines
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Legal DMA regulations have been updated
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Removing the word 'app' from the UI
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iOS users have a different onboarding experience due to Apple stakeholder guidelines
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iOS users have different features in their Phone Link experience
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Features for Android and iOS users
